When I was beginning to research to book next month's cruise, I was considering a few different cruise lines. At one point, the commercials for the Big Red Boat began running through my mind, and I took the time to look up the company, since it had been years since I last saw an advertisement from them. Turns out they shut down in 2000, which intrigues me, since they were so well known for so long.

The cruiseline known for Big Red Boats was Premier Cruise Line, which operated from 1983-2000. They were first affiliated with Disney, but when Disney began its own line of ships and ended their relationship, Big Red went with the Looney Tunes (which is how I remember them). The also were partnered with Universal Studios at some point.
There were several Big Red Boats, and a few others to sail under this cruiseline as well. All have been scrapped at this point, with the exception of 3: one sank off the coast of Virginia in 2000, one was purchased by the city of Rotterdam in The Netherlands to be preserved as a historical landmark, and the final one (Big Red Boat I, now Oceanic) is still sailing, as part of the Pullmantur fleet in Spain.
So, what happened to make Big Red go out of business? Well, the ships were older... built before a lot of the ADA (Americans with Disabilities Act) regulations were put into place. So, in 1997, ADA sued them for their lack of ability to accommodate the disabled. They eventually went bankrupt in 2000. :(
I didn't go cruising on Aany Big Red Boat, but I saw each one of the two ships in different vacations - the SS Atlantic while sailing on Carnival's Fantasy in winter 1996 and the SS Oceanic while sailing on the Disney Magic in summer 1998.
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